UX Portfolio

UX Case Studies

Deep dives into strategic UX challenges, research-driven solutions, and measurable business impact. Each case study demonstrates cross-functional leadership and user-centered design thinking.

Streamlining Critical User Tasks

Reducing friction in high-contact workflows to improve efficiency and satisfaction

Task time reduced to 1–3 minutes

100% task completion in usability testing

UX Strategy
Cross-functional Leadership
User Testing
Process Optimization

Designing a Smart Self-Help Triage System

Transforming support with guided search and faster routing

Users resolved more issues independently

When support was needed, users reached the right team faster

Information Architecture
User Flows
Data Analysis
Self-Service Design

How We Cut Down Support Contacts by Fixing Sign-Up Friction

Simplifying onboarding to eliminate user confusion and reduce support volume

Users now logged in automatically after signup

No more support contacts related to account creation

Conversion Optimization
Form Design
User Testing
Analytics